Presented by ASA’s Network on Environments, Services and Technologies (NEST)
ASA Members: Register now for FREE
Includes complimentary CEUs*
This web seminar is based on the 2017 Aging in America Conference (AiA) workshop, “Mobile Technology and Aging How Seniors Are Keeping Up and Connecting.”
Many stereotypes exist about older adults’ use of technology (or lack thereof). Our longitudinal research over the past five years shows how the aging population is effectively using technology (computers, smartphones, apps, and social media) to stay connected to issues, peers and family. By using our Porter Novelli Styles survey, we can identify trends, behaviors and make predictions about the future of elders’ technology use.
Participants in this web seminar will be able to:
- Learn how older adults use technology in their daily lives;
- Quantify technology trends and make predictions about the future of older adults’ technology use; and,
- Evaluate differences between generational cohorts (60s, 70s, 80s) in attitudes and behaviors.
Justin Greeves leads Porter Novelli’s research practice, with a focus on developing and implementing custom research programs to help clients achieve their public relations and communications goals.
Rosy McGillan directs the health and social impact practice in Porter Novelli’s Washington office, specializing in developing strategies to change behavior around complex issues like chronic disease, healthcare quality and access. Her areas of focus include mental health and issues impacting older populations.
*This web seminar is approved for AoTA contact hours in addition to CEUs approved for all ASA web seminars.